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Data updated 2026-10-07

ZIP Code 49307 · Big Rapids, MI

Mecosta County · pop 18,407 · ACS 2020–2024

The median household income in ZIP Code 49307 (Big Rapids, MI) is $60,358, higher than 25% of the other ZIP Codes in Michigan.

Its FHFA home price index changed +63.5% over the five years to 2025.

01 — Where it stands

$60,358
Median household income
± $3,859 MOE
$187,800
Median home value
± $11,343 MOE
$967
Median gross rent
22.6%
Poverty rate
Percentiles for ZIP Code 49307 within Mecosta County, Michigan and the U.S.
MeasureValueCounty percentileState percentileU.S. percentile
Median household income$60,358 ± $3,85966th percentile (7 ZIP Codes compared)25th percentile (815 ZIP Codes compared)27th percentile (22,922 ZIP Codes compared)
Per capita income$29,40233rd percentile (7 ZIP Codes compared)14th percentile (815 ZIP Codes compared)20th percentile (22,922 ZIP Codes compared)
Poverty rate22.6%83rd percentile (7 ZIP Codes compared)91st percentile (815 ZIP Codes compared)88th percentile (22,922 ZIP Codes compared)
Adults with a bachelor’s degree or higher29.1%83rd percentile (7 ZIP Codes compared)67th percentile (815 ZIP Codes compared)59th percentile (22,922 ZIP Codes compared)
Owner-occupied homes63.7%0th percentile (7 ZIP Codes compared)12th percentile (815 ZIP Codes compared)22nd percentile (22,922 ZIP Codes compared)
Housing vacancy rate12.6%33rd percentile (7 ZIP Codes compared)60th percentile (815 ZIP Codes compared)63rd percentile (22,922 ZIP Codes compared)
Median home value$187,800 ± $11,34383rd percentile (7 ZIP Codes compared)44th percentile (815 ZIP Codes compared)33rd percentile (22,833 ZIP Codes compared)
Median gross rent$96766th percentile (7 ZIP Codes compared)46th percentile (815 ZIP Codes compared)40th percentile (22,865 ZIP Codes compared)
Income inequality (Gini index)0.440100th percentile (7 ZIP Codes compared)67th percentile (815 ZIP Codes compared)58th percentile (22,922 ZIP Codes compared)
Average adjusted gross income per return$62,91083rd percentile (7 ZIP Codes compared)47th percentile (809 ZIP Codes compared)36th percentile (22,230 ZIP Codes compared)
Returns with AGI of $200,000 or more3.3%83rd percentile (7 ZIP Codes compared)54th percentile (809 ZIP Codes compared)42nd percentile (22,230 ZIP Codes compared)
Home price index, 5-year change+63.5%50th percentile (7 ZIP Codes compared)71st percentile (781 ZIP Codes compared)77th percentile (18,843 ZIP Codes compared)
Business establishments per 1,000 residents24.8100th percentile (7 ZIP Codes compared)75th percentile (814 ZIP Codes compared)68th percentile (22,700 ZIP Codes compared)
Average annual pay per employee$42,83750th percentile (7 ZIP Codes compared)28th percentile (808 ZIP Codes compared)30th percentile (22,551 ZIP Codes compared)

Percentile groups: Mecosta County · Michigan · U.S. Hover a percentile for the number of ZIP Codes compared. MOE = 90% margin of error.

02 — Home prices

+4.6%
1-year change
2024–2025
+63.5%
5-year change
2020–2025
+114.0%
10-year change
2015–2025

Home price index — ZIP Code 49307

Home price index, ZIP Code 49307, 2000–2025Line chart of the annual home price index: 100.0 in 2000 and 237.1 in 2025. Every value is listed in the data table below the chart.100150200250200020052010201520202025237.1

FHFA ZIP Code index (2000 = 100) — annual, developmental, not seasonally adjusted.

Data table
Home price index by year, ZIP Code 49307
YearIndexAnnual change
2000100.0+1.9%
2001109.3+9.3%
2002114.0+4.3%
2003116.9+2.6%
2004122.0+4.3%
2005128.6+5.3%
2006131.8+2.5%
2007126.2−4.2%
2008121.5−3.7%
2009116.3−4.3%
2010110.3−5.1%
2011106.6−3.4%
2012101.0−5.2%
2013101.8+0.8%
2014104.1+2.2%
2015110.8+6.5%
2016119.2+7.7%
2017121.7+2.0%
2018130.4+7.1%
2019139.7+7.1%
2020145.0+3.8%
2021165.0+13.8%
2022195.0+18.2%
2023211.8+8.6%
2024226.6+7.0%
2025237.1+4.6%

03 — Nearby ZIP Codes

ZIP Code 49307 and nearby ZIP Codes
ZIPPlaceDistanceMedian household incomeMedian home valuePoverty rate5-yr HPI change
49307Big Rapids, MIthis ZIP Code$60,358$187,80022.6%+63.5%
49346Stanwood, MI7.8 mi$72,975$233,80017.7%+69.9%
49338Paris, MI7.8 mi$69,375$161,90020.0%+60.5%
49342Rodney, MI8.4 mi$53,971$168,3009.6%+61.3%
49320Chippewa Lake, MI10.5 mi$63,929$128,1007.6%+56.7%
49639Hersey, MI11.0 mi$64,388$153,10012.2%+60.3%
49332Mecosta, MI13.2 mi$59,509$182,30018.7%+85.6%

Up to six nearest ZIP Code Tabulation Areas within 30 miles, by straight-line distance between Census center points (2024 Gazetteer).

04 — Business mix

457
Establishments
7,170
Employees
$307.1M
Annual payroll
$42,837
Average pay per employee
Establishments by sector, ZIP Code 49307
SectorEstablishmentsShare of ZIPU.S. shareRelative concentration
Retail trade9320.4%12.4%1.6×
Health care & social assistance7716.8%11.9%1.4×
Other services6414.0%9.5%1.5×
Accommodation & food services5111.2%9.3%1.2×
Finance & insurance337.2%5.5%1.3×
Professional, scientific & technical services286.1%11.7%0.5×
Construction235.0%9.6%0.5×
Real estate & rental214.6%5.5%0.8×
Manufacturing163.5%3.3%1.1×
Administrative & support services122.6%5.3%0.5×
All other sectors357.7%12.8%0.6×

Counts are establishments (business locations), not jobs. Relative concentration = the sector’s share of establishments here divided by its share in the U.S. (1.0× = the same share). Average pay is shown only where at least 20 employees are reported. ZIP Code Business Patterns 2023.

05 — About this data

How percentiles are calculated

Percentiles compare this ZIP Code with other ZIP Codes in the same county, the same state and the whole country. Only ZIP Codes with their own American Community Survey estimate, a population of at least 1,000 and a published median household income are compared, and only those with a value for the measure. A percentile of 64th means the value is higher than 64% of the other ZIP Codes in that group (0 is the lowest value, 100 the highest); it describes the size of a number, not a judgment about the area. County and state percentiles are left blank when the group has fewer than 5 ZIP Codes. The number of ZIP Codes compared is shown with each percentile.

Census figures are published for ZIP Code Tabulation Areas, which approximate USPS ZIP Code delivery areas; values shown as — are not published or are suppressed by the source.

Use of this page

Area statistics only. These figures describe a ZIP Code area — not any person or household — and do not rate the area or the people who live there. CoverFi is not a consumer reporting agency; do not use this page to make decisions about credit, insurance, employment or housing.

Sources

  1. U.S. Census Bureau, American Community Survey 2020–2024 5-year estimates, ZIP Code Tabulation Areas. Estimates are survey-based and have margins of error.
  2. U.S. Census Bureau, ZIP Code Business Patterns 2023 (establishment counts by NAICS sector; employment and payroll totals).
  3. Federal Housing Finance Agency, House Price Index for five-digit ZIP Codes, census tracts and counties — annual, developmental, not seasonally adjusted.
  4. IRS Statistics of Income, Individual Income Tax ZIP Code Data, tax year 2022.
  5. U.S. Census Bureau, 2024 Gazetteer Files (ZCTA locations, used for nearby ZIP Codes).
  6. HUD USPS ZIP Code Crosswalk Files (ZIP-to-tract and ZIP-to-county assignment).

This product uses Census Bureau data but is not endorsed or certified by the Census Bureau. This product uses the HUD User Data API but is not endorsed or certified by HUD User. ZIP Code Tabulation Areas are Census approximations of USPS ZIP Code delivery areas and may not match them exactly. ZIP Code is a trademark of the United States Postal Service.