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Data updated 2026-10-07

ZIP Code 54601 · La Crosse, WI

La Crosse County · pop 50,397 · ACS 2020–2024

The median household income in ZIP Code 54601 (La Crosse, WI) is $61,639, higher than 13% of the other ZIP Codes in Wisconsin.

Its FHFA home price index changed +51.4% over the five years to 2025.

01 — Where it stands

$61,639
Median household income
± $2,594 MOE
$235,100
Median home value
± $7,568 MOE
$1,044
Median gross rent
19.4%
Poverty rate
Percentiles for ZIP Code 54601 within La Crosse County, Wisconsin and the U.S.
MeasureValueCounty percentileState percentileU.S. percentile
Median household income$61,639 ± $2,59414th percentile (8 ZIP Codes compared)13th percentile (628 ZIP Codes compared)29th percentile (22,922 ZIP Codes compared)
Per capita income$39,00742nd percentile (8 ZIP Codes compared)43rd percentile (628 ZIP Codes compared)54th percentile (22,922 ZIP Codes compared)
Poverty rate19.4%100th percentile (8 ZIP Codes compared)94th percentile (628 ZIP Codes compared)82nd percentile (22,922 ZIP Codes compared)
Adults with a bachelor’s degree or higher39.5%71st percentile (8 ZIP Codes compared)85th percentile (628 ZIP Codes compared)75th percentile (22,922 ZIP Codes compared)
Owner-occupied homes54.0%14th percentile (8 ZIP Codes compared)6th percentile (628 ZIP Codes compared)13th percentile (22,922 ZIP Codes compared)
Housing vacancy rate5.3%28th percentile (8 ZIP Codes compared)33rd percentile (628 ZIP Codes compared)24th percentile (22,922 ZIP Codes compared)
Median home value$235,100 ± $7,56814th percentile (8 ZIP Codes compared)47th percentile (628 ZIP Codes compared)47th percentile (22,833 ZIP Codes compared)
Median gross rent$1,04457th percentile (8 ZIP Codes compared)68th percentile (628 ZIP Codes compared)47th percentile (22,865 ZIP Codes compared)
Income inequality (Gini index)0.475100th percentile (8 ZIP Codes compared)94th percentile (628 ZIP Codes compared)79th percentile (22,922 ZIP Codes compared)
Average adjusted gross income per return$76,18957th percentile (8 ZIP Codes compared)56th percentile (627 ZIP Codes compared)60th percentile (22,230 ZIP Codes compared)
Returns with AGI of $200,000 or more5.3%57th percentile (8 ZIP Codes compared)69th percentile (627 ZIP Codes compared)63rd percentile (22,230 ZIP Codes compared)
Home price index, 5-year change+51.4%57th percentile (8 ZIP Codes compared)27th percentile (612 ZIP Codes compared)49th percentile (18,843 ZIP Codes compared)
Business establishments per 1,000 residents25.271st percentile (8 ZIP Codes compared)73rd percentile (628 ZIP Codes compared)69th percentile (22,700 ZIP Codes compared)
Average annual pay per employee$60,236100th percentile (8 ZIP Codes compared)79th percentile (627 ZIP Codes compared)78th percentile (22,551 ZIP Codes compared)

Percentile groups: La Crosse County · Wisconsin · U.S. Hover a percentile for the number of ZIP Codes compared. MOE = 90% margin of error.

02 — Home prices

+3.7%
1-year change
2024–2025
+51.4%
5-year change
2020–2025
+88.6%
10-year change
2015–2025

Home price index — ZIP Code 54601

Home price index, ZIP Code 54601, 2000–2025Line chart of the annual home price index: 100.0 in 2000 and 259.3 in 2025. Every value is listed in the data table below the chart.100150200250300200020052010201520202025259.3

FHFA ZIP Code index (2000 = 100) — annual, developmental, not seasonally adjusted.

Data table
Home price index by year, ZIP Code 54601
YearIndexAnnual change
2000100.0+5.1%
2001106.9+6.9%
2002111.3+4.1%
2003114.2+2.7%
2004121.6+6.5%
2005129.8+6.7%
2006133.6+3.0%
2007135.3+1.3%
2008135.8+0.4%
2009134.3−1.1%
2010133.7−0.4%
2011131.6−1.6%
2012131.8+0.1%
2013132.8+0.8%
2014134.2+1.0%
2015137.5+2.5%
2016142.4+3.6%
2017149.3+4.9%
2018159.3+6.7%
2019166.8+4.7%
2020171.3+2.6%
2021190.4+11.2%
2022216.0+13.4%
2023237.7+10.1%
2024250.1+5.2%
2025259.3+3.7%

03 — Nearby ZIP Codes

ZIP Code 54601 and nearby ZIP Codes
ZIPPlaceDistanceMedian household incomeMedian home valuePoverty rate5-yr HPI change
54601La Crosse, WIthis ZIP Code$61,639$235,10019.4%+51.4%
54603La Crosse, WI6.6 mi$52,012$181,90016.3%+55.0%
54623Coon Valley, WI7.8 mi$88,864$276,4009.2%+57.4%
54669West Salem, WI7.8 mi$103,194$312,3006.5%+54.5%
54650Onalaska, WI8.3 mi$85,548$291,6005.3%+47.2%
54658Stoddard, WI8.8 mi$73,438$249,80011.4%+47.3%
54653Rockland, WI10.7 mi$72,596$264,2008.2%+53.0%

Up to six nearest ZIP Code Tabulation Areas within 30 miles, by straight-line distance between Census center points (2024 Gazetteer).

04 — Business mix

1,272
Establishments
31,129
Employees
$1.88B
Annual payroll
$60,236
Average pay per employee
Establishments by sector, ZIP Code 54601
SectorEstablishmentsShare of ZIPU.S. shareRelative concentration
Accommodation & food services17613.8%9.3%1.5×
Health care & social assistance16312.8%11.9%1.1×
Retail trade15812.4%12.4%1.0×
Other services14011.0%9.5%1.2×
Finance & insurance1128.8%5.5%1.6×
Professional, scientific & technical services1118.7%11.7%0.7×
Construction856.7%9.6%0.7×
Real estate & rental685.3%5.5%1.0×
Administrative & support services554.3%5.3%0.8×
Arts, entertainment & recreation423.3%1.9%1.8×
All other sectors16012.6%14.8%0.9×

Counts are establishments (business locations), not jobs. Relative concentration = the sector’s share of establishments here divided by its share in the U.S. (1.0× = the same share). Average pay is shown only where at least 20 employees are reported. ZIP Code Business Patterns 2023.

05 — About this data

How percentiles are calculated

Percentiles compare this ZIP Code with other ZIP Codes in the same county, the same state and the whole country. Only ZIP Codes with their own American Community Survey estimate, a population of at least 1,000 and a published median household income are compared, and only those with a value for the measure. A percentile of 64th means the value is higher than 64% of the other ZIP Codes in that group (0 is the lowest value, 100 the highest); it describes the size of a number, not a judgment about the area. County and state percentiles are left blank when the group has fewer than 5 ZIP Codes. The number of ZIP Codes compared is shown with each percentile.

Census figures are published for ZIP Code Tabulation Areas, which approximate USPS ZIP Code delivery areas; values shown as — are not published or are suppressed by the source.

Use of this page

Area statistics only. These figures describe a ZIP Code area — not any person or household — and do not rate the area or the people who live there. CoverFi is not a consumer reporting agency; do not use this page to make decisions about credit, insurance, employment or housing.

Sources

  1. U.S. Census Bureau, American Community Survey 2020–2024 5-year estimates, ZIP Code Tabulation Areas. Estimates are survey-based and have margins of error.
  2. U.S. Census Bureau, ZIP Code Business Patterns 2023 (establishment counts by NAICS sector; employment and payroll totals).
  3. Federal Housing Finance Agency, House Price Index for five-digit ZIP Codes, census tracts and counties — annual, developmental, not seasonally adjusted.
  4. IRS Statistics of Income, Individual Income Tax ZIP Code Data, tax year 2022.
  5. U.S. Census Bureau, 2024 Gazetteer Files (ZCTA locations, used for nearby ZIP Codes).
  6. HUD USPS ZIP Code Crosswalk Files (ZIP-to-tract and ZIP-to-county assignment).

This product uses Census Bureau data but is not endorsed or certified by the Census Bureau. This product uses the HUD User Data API but is not endorsed or certified by HUD User. ZIP Code Tabulation Areas are Census approximations of USPS ZIP Code delivery areas and may not match them exactly. ZIP Code is a trademark of the United States Postal Service.