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Data updated 2026-10-07

ZIP Code 88352 · Tularosa, NM

Otero County · pop 4,124 · ACS 2020–2024

The median household income in ZIP Code 88352 (Tularosa, NM) is $48,693, higher than 33% of the other ZIP Codes in New Mexico.

Its FHFA home price index changed +37.9% over the five years to 2023.

01 — Where it stands

$48,693
Median household income
± $10,003 MOE
$152,100
Median home value
± $54,852 MOE
$938
Median gross rent
11.8%
Poverty rate
Percentiles for ZIP Code 88352 within Otero County, New Mexico and the U.S.
MeasureValueCounty percentileState percentileU.S. percentile
Median household income$48,693 ± $10,00328th percentile (8 ZIP Codes compared)33rd percentile (175 ZIP Codes compared)10th percentile (22,922 ZIP Codes compared)
Per capita income$24,27828th percentile (8 ZIP Codes compared)32nd percentile (175 ZIP Codes compared)8th percentile (22,922 ZIP Codes compared)
Poverty rate11.8%28th percentile (8 ZIP Codes compared)27th percentile (175 ZIP Codes compared)54th percentile (22,922 ZIP Codes compared)
Adults with a bachelor’s degree or higher21.5%42nd percentile (8 ZIP Codes compared)51st percentile (175 ZIP Codes compared)38th percentile (22,922 ZIP Codes compared)
Owner-occupied homes83.2%71st percentile (8 ZIP Codes compared)68th percentile (175 ZIP Codes compared)71st percentile (22,922 ZIP Codes compared)
Housing vacancy rate30.5%71st percentile (8 ZIP Codes compared)87th percentile (175 ZIP Codes compared)93rd percentile (22,922 ZIP Codes compared)
Median home value$152,100 ± $54,85233rd percentile (7 ZIP Codes compared)37th percentile (172 ZIP Codes compared)19th percentile (22,833 ZIP Codes compared)
Median gross rent$93885th percentile (8 ZIP Codes compared)51st percentile (171 ZIP Codes compared)37th percentile (22,865 ZIP Codes compared)
Income inequality (Gini index)0.40242nd percentile (8 ZIP Codes compared)19th percentile (175 ZIP Codes compared)29th percentile (22,922 ZIP Codes compared)
Average adjusted gross income per return$46,48533rd percentile (7 ZIP Codes compared)32nd percentile (145 ZIP Codes compared)7th percentile (22,230 ZIP Codes compared)
Returns with AGI of $200,000 or more1.0%50th percentile (7 ZIP Codes compared)37th percentile (145 ZIP Codes compared)15th percentile (22,230 ZIP Codes compared)
Home price index, 5-year change+37.9%25th percentile (5 ZIP Codes compared)26th percentile (98 ZIP Codes compared)19th percentile (18,843 ZIP Codes compared)
Business establishments per 1,000 residents9.757th percentile (8 ZIP Codes compared)33rd percentile (167 ZIP Codes compared)11th percentile (22,700 ZIP Codes compared)
Average annual pay per employee$38,82728th percentile (8 ZIP Codes compared)37th percentile (164 ZIP Codes compared)18th percentile (22,551 ZIP Codes compared)

Percentile groups: Otero County · New Mexico · U.S. Hover a percentile for the number of ZIP Codes compared. MOE = 90% margin of error.

02 — Home prices

+4.5%
1-year change
2022–2023
+37.9%
5-year change
2018–2023
+36.5%
10-year change
2013–2023

Home price index — ZIP Code 88352

Home price index, ZIP Code 88352, 2002–2023Line chart of the annual home price index: 100.0 in 2002 and 180.9 in 2023. Every value is listed in the data table below the chart.100125150175200200220052010201520202023180.9

FHFA ZIP Code index (2002 = 100) — annual, developmental, not seasonally adjusted.

Data table
Home price index by year, ZIP Code 88352
YearIndexAnnual change
2002100.0—
2003104.5+4.5%
2004110.5+5.8%
2005111.5+0.9%
2006141.2+26.7%
2007135.9−3.8%
2008142.2+4.6%
2009140.0−1.6%
2010137.9−1.5%
2011131.4−4.8%
2012132.3+0.7%
2013132.5+0.1%
2014152.2+14.8%
2015129.8−14.7%
2016127.0−2.2%
2017136.9+7.8%
2018131.2−4.2%
2019153.4+17.0%
2020160.1+4.3%
2021162.5+1.5%
2022173.1+6.5%
2023180.9+4.5%

03 — Nearby ZIP Codes

ZIP Code 88352 and nearby ZIP Codes
ZIPPlaceDistanceMedian household incomeMedian home valuePoverty rate5-yr HPI change
88352Tularosa, NMthis ZIP Code$48,693$152,10011.8%+37.9%
88314Bent, NM8.3 mi$31,230$125,4670.0%—
88337La Luz, NM13.3 mi$60,597$158,60014.6%+32.2%
88330Holloman Air Force Base, NM21.5 mi$52,465—10.2%—
88345Ruidoso, NM22.7 mi$53,971$263,70019.7%+45.8%
88341Nogal, NM22.9 mi$48,393$365,4006.7%—
88325High Rolls Mountain Park, NM22.9 mi$97,955$256,5000.7%+54.7%

Up to six nearest ZIP Code Tabulation Areas within 30 miles, by straight-line distance between Census center points (2024 Gazetteer).

04 — Business mix

40
Establishments
197
Employees
$7.6M
Annual payroll
$38,827
Average pay per employee
Establishments by sector, ZIP Code 88352
SectorEstablishmentsShare of ZIPU.S. shareRelative concentration
Retail trade1127.5%12.4%2.2×
Construction820.0%9.6%2.1×
Accommodation & food services512.5%9.3%1.3×
Other services410.0%9.5%1.1×

Counts are establishments (business locations), not jobs. Relative concentration = the sector’s share of establishments here divided by its share in the U.S. (1.0× = the same share). Average pay is shown only where at least 20 employees are reported. ZIP Code Business Patterns 2023.

05 — About this data

How percentiles are calculated

Percentiles compare this ZIP Code with other ZIP Codes in the same county, the same state and the whole country. Only ZIP Codes with their own American Community Survey estimate, a population of at least 1,000 and a published median household income are compared, and only those with a value for the measure. A percentile of 64th means the value is higher than 64% of the other ZIP Codes in that group (0 is the lowest value, 100 the highest); it describes the size of a number, not a judgment about the area. County and state percentiles are left blank when the group has fewer than 5 ZIP Codes. The number of ZIP Codes compared is shown with each percentile.

Census figures are published for ZIP Code Tabulation Areas, which approximate USPS ZIP Code delivery areas; values shown as — are not published or are suppressed by the source.

Use of this page

Area statistics only. These figures describe a ZIP Code area — not any person or household — and do not rate the area or the people who live there. CoverFi is not a consumer reporting agency; do not use this page to make decisions about credit, insurance, employment or housing.

Sources

  1. U.S. Census Bureau, American Community Survey 2020–2024 5-year estimates, ZIP Code Tabulation Areas. Estimates are survey-based and have margins of error.
  2. U.S. Census Bureau, ZIP Code Business Patterns 2023 (establishment counts by NAICS sector; employment and payroll totals).
  3. Federal Housing Finance Agency, House Price Index for five-digit ZIP Codes, census tracts and counties — annual, developmental, not seasonally adjusted.
  4. IRS Statistics of Income, Individual Income Tax ZIP Code Data, tax year 2022.
  5. U.S. Census Bureau, 2024 Gazetteer Files (ZCTA locations, used for nearby ZIP Codes).
  6. HUD USPS ZIP Code Crosswalk Files (ZIP-to-tract and ZIP-to-county assignment).

This product uses Census Bureau data but is not endorsed or certified by the Census Bureau. This product uses the HUD User Data API but is not endorsed or certified by HUD User. ZIP Code Tabulation Areas are Census approximations of USPS ZIP Code delivery areas and may not match them exactly. ZIP Code is a trademark of the United States Postal Service.