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Data updated 2026-10-07

ZIP Code 01772 · Southborough, MA

Worcester County · pop 9,907 · ACS 2020–2024

The median household income in ZIP Code 01772 (Southborough, MA) is $201,568, higher than 94% of the other ZIP Codes in Massachusetts.

Its FHFA home price index changed +52.1% over the five years to 2025.

01 — Where it stands

$201,568
Median household income
± $24,128 MOE
$841,700
Median home value
± $49,869 MOE
$2,496
Median gross rent
3.8%
Poverty rate
Percentiles for ZIP Code 01772 within Worcester County, Massachusetts and the U.S.
MeasureValueCounty percentileState percentileU.S. percentile
Median household income$201,568 ± $24,12897th percentile (77 ZIP Codes compared)94th percentile (466 ZIP Codes compared)98th percentile (22,922 ZIP Codes compared)
Per capita income$97,61798th percentile (77 ZIP Codes compared)90th percentile (466 ZIP Codes compared)98th percentile (22,922 ZIP Codes compared)
Poverty rate3.8%21st percentile (77 ZIP Codes compared)20th percentile (466 ZIP Codes compared)7th percentile (22,922 ZIP Codes compared)
Adults with a bachelor’s degree or higher75.9%97th percentile (77 ZIP Codes compared)88th percentile (466 ZIP Codes compared)98th percentile (22,922 ZIP Codes compared)
Owner-occupied homes87.4%78th percentile (77 ZIP Codes compared)81st percentile (466 ZIP Codes compared)83rd percentile (22,922 ZIP Codes compared)
Housing vacancy rate3.5%32nd percentile (77 ZIP Codes compared)29th percentile (466 ZIP Codes compared)12th percentile (22,922 ZIP Codes compared)
Median home value$841,700 ± $49,86998th percentile (77 ZIP Codes compared)82nd percentile (465 ZIP Codes compared)95th percentile (22,833 ZIP Codes compared)
Median gross rent$2,496100th percentile (77 ZIP Codes compared)90th percentile (466 ZIP Codes compared)96th percentile (22,865 ZIP Codes compared)
Income inequality (Gini index)0.45385th percentile (77 ZIP Codes compared)63rd percentile (466 ZIP Codes compared)67th percentile (22,922 ZIP Codes compared)
Average adjusted gross income per return$294,672100th percentile (75 ZIP Codes compared)93rd percentile (455 ZIP Codes compared)98th percentile (22,230 ZIP Codes compared)
Returns with AGI of $200,000 or more35.8%100th percentile (75 ZIP Codes compared)95th percentile (455 ZIP Codes compared)98th percentile (22,230 ZIP Codes compared)
Home price index, 5-year change+52.1%38th percentile (76 ZIP Codes compared)55th percentile (438 ZIP Codes compared)51st percentile (18,843 ZIP Codes compared)
Business establishments per 1,000 residents36.994th percentile (77 ZIP Codes compared)83rd percentile (464 ZIP Codes compared)88th percentile (22,700 ZIP Codes compared)
Average annual pay per employee$99,02198th percentile (77 ZIP Codes compared)92nd percentile (464 ZIP Codes compared)97th percentile (22,551 ZIP Codes compared)

Percentile groups: Worcester County · Massachusetts · U.S. Hover a percentile for the number of ZIP Codes compared. MOE = 90% margin of error.

02 — Home prices

+5.0%
1-year change
2024–2025
+52.1%
5-year change
2020–2025
+83.0%
10-year change
2015–2025

Home price index — ZIP Code 01772

Home price index, ZIP Code 01772, 2000–2025Line chart of the annual home price index: 100.0 in 2000 and 268.1 in 2025. Every value is listed in the data table below the chart.100150200250300200020052010201520202025268.1

FHFA ZIP Code index (2000 = 100) — annual, developmental, not seasonally adjusted.

Data table
Home price index by year, ZIP Code 01772
YearIndexAnnual change
2000100.0+11.1%
2001114.8+14.8%
2002125.9+9.6%
2003131.7+4.6%
2004144.1+9.4%
2005155.0+7.5%
2006154.3−0.4%
2007146.8−4.8%
2008144.5−1.6%
2009136.2−5.8%
2010135.6−0.4%
2011133.6−1.5%
2012134.4+0.6%
2013139.4+3.8%
2014147.9+6.1%
2015146.5−0.9%
2016153.1+4.5%
2017159.1+3.9%
2018164.0+3.1%
2019171.5+4.6%
2020176.3+2.8%
2021191.1+8.4%
2022215.9+13.0%
2023239.4+10.8%
2024255.4+6.7%
2025268.1+5.0%

03 — Nearby ZIP Codes

ZIP Code 01772 and nearby ZIP Codes
ZIPPlaceDistanceMedian household incomeMedian home valuePoverty rate5-yr HPI change
01772Southborough, MAthis ZIP Code$201,568$841,7003.8%+52.1%
01745Fayville, MA1.8 mi$185,994$650,8001.5%+33.2%
01752Marlborough, MA3.3 mi$91,968$513,1009.6%+51.9%
01721Ashland, MA4.3 mi$127,539$611,7003.5%+56.4%
01701Framingham, MA4.6 mi$137,094$644,3004.9%+47.6%
01581Westborough, MA4.8 mi$141,944$685,3006.3%+48.7%
01702Framingham, MA5.0 mi$82,496$583,00015.1%+45.7%

Up to six nearest ZIP Code Tabulation Areas within 30 miles, by straight-line distance between Census center points (2024 Gazetteer).

04 — Business mix

366
Establishments
9,819
Employees
$972.3M
Annual payroll
$99,021
Average pay per employee
Establishments by sector, ZIP Code 01772
SectorEstablishmentsShare of ZIPU.S. shareRelative concentration
Professional, scientific & technical services7721.0%11.7%1.8×
Health care & social assistance4512.3%11.9%1.0×
Construction4010.9%9.6%1.1×
Retail trade318.5%12.4%0.7×
Finance & insurance277.4%5.5%1.3×
Administrative & support services246.6%5.3%1.2×
Accommodation & food services236.3%9.3%0.7×
Other services215.7%9.5%0.6×
Wholesale trade164.4%4.4%1.0×
Real estate & rental143.8%5.5%0.7×
All other sectors4612.6%12.1%1.0×

Counts are establishments (business locations), not jobs. Relative concentration = the sector’s share of establishments here divided by its share in the U.S. (1.0× = the same share). Average pay is shown only where at least 20 employees are reported. ZIP Code Business Patterns 2023.

05 — About this data

How percentiles are calculated

Percentiles compare this ZIP Code with other ZIP Codes in the same county, the same state and the whole country. Only ZIP Codes with their own American Community Survey estimate, a population of at least 1,000 and a published median household income are compared, and only those with a value for the measure. A percentile of 64th means the value is higher than 64% of the other ZIP Codes in that group (0 is the lowest value, 100 the highest); it describes the size of a number, not a judgment about the area. County and state percentiles are left blank when the group has fewer than 5 ZIP Codes. The number of ZIP Codes compared is shown with each percentile.

Census figures are published for ZIP Code Tabulation Areas, which approximate USPS ZIP Code delivery areas; values shown as — are not published or are suppressed by the source.

Use of this page

Area statistics only. These figures describe a ZIP Code area — not any person or household — and do not rate the area or the people who live there. CoverFi is not a consumer reporting agency; do not use this page to make decisions about credit, insurance, employment or housing.

Sources

  1. U.S. Census Bureau, American Community Survey 2020–2024 5-year estimates, ZIP Code Tabulation Areas. Estimates are survey-based and have margins of error.
  2. U.S. Census Bureau, ZIP Code Business Patterns 2023 (establishment counts by NAICS sector; employment and payroll totals).
  3. Federal Housing Finance Agency, House Price Index for five-digit ZIP Codes, census tracts and counties — annual, developmental, not seasonally adjusted.
  4. IRS Statistics of Income, Individual Income Tax ZIP Code Data, tax year 2022.
  5. U.S. Census Bureau, 2024 Gazetteer Files (ZCTA locations, used for nearby ZIP Codes).
  6. HUD USPS ZIP Code Crosswalk Files (ZIP-to-tract and ZIP-to-county assignment).

This product uses Census Bureau data but is not endorsed or certified by the Census Bureau. This product uses the HUD User Data API but is not endorsed or certified by HUD User. ZIP Code Tabulation Areas are Census approximations of USPS ZIP Code delivery areas and may not match them exactly. ZIP Code is a trademark of the United States Postal Service.